We are looking for a data-driven Klaviyo Email / SMS Specialist who is passionate about increasing customer repeat purchases, customer loyalty, segmentation, engaging copy and creating valuable content for our growing audience of parents and grand-parents.

Your Responsibilities:

  • Conceptualization, execution, and management of all our email/sms and loyalty marketing initiatives
  • Campaign setup, management, optimization, and consistent analyses to drive better result and long-term customer retention
  • Development of best practices using current marketing automation tools and knowledge and staying up-to-date on all CRM trends and topics
  • Comprehensive coordination of overall campaign goals and strategies with our marketing team to draw out our entire marketing potential

Our Requirements:

  • Bachelor’s degree in business studies, marketing, or a comparable area
  • Minimum two years of experience in Email/SMS Marketing with Klaviyo, including Marketing Automation and customer retention
  • A/B testing mind-set: A/B testing your campaigns to ensure our campaigns have the best possible open and click-through rates
  • Expert knowledge in at least one of the major automation platforms (Klaviyo, Hubspot, Marketo, Pardot, Customer.io, et al.)
  • An affinity for e-Commerce (Direct-To-Consumer) and customer retention / relationship management
  • Excellent oral and written command of the English language
  • Google Analytics / Tag Manager and additional CRM Tool knowledge is a plus

What do we offer?

  • Annual salary range of $50,000 to $75,000 based on prior experience
  • Generous PTO (23 days per year for full-time staff), competitive salary
  • Benefits include health/vision, 401k (once eligible)
  • A professional and diverse team in a dynamic start-up environment
  • A chance to be part of the next revolution in children’s audio “edutainment”
  • A lot of positive vibe, happiness, and fun at the job